The Four Ps of marketing (Product, Price, Place, and Promotion) comprise a well-established framework for creating a comprehensive marketing strategy. These elements are deemed critical to the success of a company's marketing efforts and are integral to the marketing mix.
We Brand
Our company uses brand identity to help clients establish a unique and recognisable image in the minds of their target audience, by creating and implementing a consistent visual and messaging strategy across all touch points, from websites and social media, to printed materials and advertising.
Web Development
We provide complete web development and design services to help our clients establish and strengthen their online presence.
Our marketing agency is proud to be a Wix Arena Pro Partner, which means we have a deep understanding of the Wix platform and access to advanced resources and support to deliver the best results for our clients.
We specialises in handling paid advertising for our clients, offering a comprehensive range of services designed to drive business results and reach your target audience. Our team of experts will work closely with you to understand your unique needs and goals, and create a customised advertising strategy that delivers the results you're looking for.
ROI (Return On Investment)
We tracks and keeps records of annual budgets and provides reporting to ensure effective budget management. We also use algorithms to track target markets, AdWords and analytics for paid advertising, and a CRM system to track incoming leads and quoted amounts.
Marketing is a crucial aspect of business for a variety of reasons. It represents the initial point of contact between a customer and a company's product, providing an opportunity to educate, inform, and encourage potential buyers. Additionally, marketing plays a critical role in shaping a company's brand image and conveying the desired message to the target audience. For instance, an outdoor camping gear company seeking to establish itself as rugged and durable can undertake marketing campaigns that embody these qualities and create a lasting impression on prospective customers.
35+
Regular Clients
At Nova, we exercise caution in the selection of our clients to ensure mutual compatibility and a positive working relationship. Upon onboarding a client, their business becomes our foremost priority, and we are committed to delivering unparalleled service.
15
Years' Experience
The creation of visually appealing materials is a task that can be accomplished by many, however, the thorough analysis, planning, and execution of a comprehensive marketing strategy require a level of expertise and experience.
4
Countries
Nova boasts a proud record of retaining clients in South Africa, Germany, and the Netherlands, and operates successful online stores that cater to customers across the globe.
300%
Average Projected ROI
At our marketing agency, we place a high level of importance on return on investment (ROI) for our clients. We understand that our clients invest their resources into marketing campaigns with the expectation of achieving a measurable return.
See how our tailored data solutions fit your business too.
Adobe Sensei, the AI technology behind Illustrator, Photoshop, After Effects, Premiere Pro, and Lightroom, enables us to deliver results at a faster pace. Our team of highly skilled creative architects utilizes these professional software tools to provide cutting-edge solutions and stay ahead of the curve. With the integration of advanced AI features, we are well-equipped to meet the demands of an ever-evolving industry.
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OUR PARTNERS
We implement traditional marketing strategies that involve actively reaching out to potential and existing customers through channels such as advertisements, direct mail, telemarketing, and sales pitches, to generate leads and drive sales.
Inbound marketing is a customer-centric approach to marketing that attracts individuals to a brand and its products or services.
Outbound marketing involves actively reaching out to potential customers through tactics such as advertisements or direct mail.
Direct marketing is a form of advertising that seeks to elicit an action (such as a sale) from a consumer in response to communication.
Content marketing is a strategy of creating and sharing valuable, relevant and consistent content.
"At our organisation, we understand the importance of having a team that not only possesses the technical skills required for marketing, but also a deep passion for the field. This is why we carefully select our internal team members by evaluating their work and portfolios to identify individuals who exhibit a strong commitment to marketing. Marketing is not just a profession for us, it is a part of our identity. The integration of passion and expertise is what has made our organisation stand out from the rest…”
Marketing Director
OUR FEATURED CLIENTS
We implements digital marketing strategies that utilise online channels, such as social media, email, search engines, and websites, to connect with target audiences and promote products or services, with the goal of driving profitable customer action.
Optimising and promoting a website to improve its visibility and ranking in search engine results pages.
Our company specialises in social media marketing, which involves creating and sharing engaging and relevant content.
Video marketing services, which involves creating and distributing compelling and informative video content.
Using email as a means of communicating with a targeted audience to promote a product or service, & build customer relationships.
